Privacy Policy

1. Introduction

BodyGlow Wellness ("we," "our," or "us") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or make a purchase.

2. Information We Collect

We collect information you provide directly to us, including:

• Contact Information: Name, email address, phone number, shipping address
• Payment Information: Credit card details (processed securely through Shopify)
• Account Information: Username, password, purchase history
• Communication Data: Emails, survey responses, feedback
• Marketing Preferences: Email subscription status, quiz responses

3. Automatically Collected Information

When you visit our website, we automatically collect:

• Device information (browser type, operating system)
• IP address and location data
• Pages visited and time spent on site
• Referring website or source
• UTM parameters for marketing attribution

4. How We Use Your Information

We use your information to:

• Process and fulfill your orders
• Send transactional emails (order confirmations, shipping updates)
• Send marketing communications (with your consent)
• Deliver free resources and digital products you've requested
• Personalize your experience and product recommendations
• Analyze website traffic and improve our services
• Prevent fraud and maintain security
• Comply with legal obligations

5. Cookies and Tracking

We use cookies and similar technologies to:

• Remember your preferences and cart items
• Analyze website traffic (Google Analytics)
• Track marketing campaign effectiveness (Facebook Pixel, TikTok Pixel, Pinterest Tag)
• Deliver targeted advertising

You can control cookies through your browser settings. Disabling cookies may affect website functionality.

6. Information Sharing

We may share your information with:

• Service Providers: Shopify (e-commerce), Resend (email), shipping carriers
• Marketing Partners: Social media platforms for advertising
• Analytics Providers: Google Analytics, Vercel Analytics
• Legal Requirements: When required by law or to protect our rights

We do not sell your personal information to third parties.

7. Email Marketing

When you subscribe to our email list or download free resources, you consent to receive marketing emails. Each email includes an unsubscribe link. You can also email us at hello@bodyglowwellness.com to opt out.

8. Data Security

We implement appropriate security measures to protect your personal information, including:

• SSL encryption for data transmission
• Secure payment processing through Shopify
• Limited access to personal data
• Regular security assessments

9. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. You may request deletion of your data at any time.

10. Your Rights

Depending on your location, you may have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate data
• Request deletion of your data
• Opt out of marketing communications
• Request data portability
• Withdraw consent for data processing

11. California Privacy Rights (CCPA)

California residents have additional rights under the CCPA, including the right to know what personal information is collected, the right to delete personal information, and the right to opt out of the sale of personal information. Contact us to exercise these rights.

12. Children's Privacy

Our website is not intended for children under 13. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

13. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated revision date. We encourage you to review this policy regularly.

14. Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us: